In an increasingly competitive business world, both
individuals and companies need to be able to set themselves apart from the rest
whilst being mindful of running an efficient business. As processes,
transactions, manufacturing, and a whole other host of operational activities
become increasingly automated and bring efficiencies to the bottom line, what is it that will propel a business to be
better than their competitors? In a word: ideas. Ideas are the most
valuable currency of our business landscape and will only become more important
in the future. Why? Because
creativity cannot be automated. An automated telephone service that deals with
your customers is brilliant at taking payment or giving order statuses, but it
is pretty rubbish at coming up with ways to wow your customers and delight them
with new initiatives.
Introducing
Business Creativity: A Practical Guide provides innovative
techniques and proven theories to help you improve your creative thinking and
get more out of yourself and your business. Whether you are trying to develop
entirely new initiatives or redesign the way you operate, this book will help
you break out of your old patterns of thought, think outside the box, and
generate pioneering ideas that you can put into action.
Understand your brain and its
capacity for creativity
Think differently with effective creative
thinking tools
Put ideas at the heart of your business
Reap the rewards of a business built
around ideas
[Taken from: http://www.amazon.com/Introducing-Business-Creativity-Practical-Guides/dp/1848316852]
To get this book for free, please comment below,
"Richard, I would like to read this book because...... [Not less
than 15 word]" and the book is yours. Inbox me your mailing address and
contact no. to my Facebook account. Happy reading!
Lord, Give Us Today Our Daily Idea(s)
Example,
ReplyDeleteRichard, I would like to read this book because I like to learn how to get more ideas for my business and to increase my personal creativity.